Guide · How to fix
Structure the page with H2s
AI relies on the heading hierarchy to extract passages worth citing. A page without H2s is an unreadable wall of text to them.
Step by step
- 1
Break your content into logical sections and give each an explicit H2 (ideally phrased as a question or benefit).
- 2
Under each H2, add H3s if needed for sub-points.
- 3
Use the editor's real heading levels (Heading 2, Heading 3), not bold text that “looks like” a heading.
- 4
Aim for at least 2–3 H2s per content page.
Generalist method: adapt “depending on your tool” (WordPress, Shopify, Webflow, or directly in code).
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